Being a small business owner can be a lonely road. So it’s nice to know that there are online resources out there geared at boosting your business. This can make things that much easier so you don’t have to work quite so hard all the time. So here is our top 10 list of free online resources for small business. First referring to social media services and then to great business listing options. Each one is free and some have upgrade options available.
Online resources for small business to develop social media
As a small business owner, you are good at a lot but you can’t be everything to everyone. Canva. is a savvy little site. Providing one of the better free online resources for small business. This service will design your social posts for you. It features standard layouts for all the major social media platforms, cover photos and more. With drag-and-drop functions that will help you design your look-and-feel and upload with minimal fuss and a professional outcome. Click here to access Canva.
This is a firm favourite. This photo-editing service allows you to elevate the photos you take on your smartphone and take them to new levels of professionalism. The filters and graphics editors are superb. And it even allows you to save your settings so you can replicate your ideal look and feel for future projects. Where can I get it? Search VSCO in your app store on your phone.
This one may not be as pretty as the previous tools but it’s the most essential of all online resources for small business. Google Alerts allows you to monitor keywords like your business’ name, the CEO’s name or even your competitors. It will then constantly scan the internet at large for any mentions and alert you as they happen, daily or weekly.
It is so important that you stay on top of what is happening in your industry. But who has the time or inclination to trawl the web and monitor everything that’s happening all the time? With Feedly, you can organize your content and stay on top of trending topics or share info with followers.
One of the hardest things about running a social media strategy is coming up with unique daily content and then remembering to action it each day. With just 30 minutes a month, this simple tool allows you to whip up all your feeds, grab content and ensure that everything is in line with targeted messaging. Now its all ready to be uploaded for the month and you won’t miss a day because of fumbling for content.
Online Business Directories
Google My Business
it’s important that customers in your area know you are near, relevant and ready to serve. So make sure you are listed in your geographic area for the major search engines. Google My Business is actually the first place you want to be. A great advantage is that it pins your exact location on smart-phones making it easy for customers to find you.
Hotfrog is a popular online listing used in 38 countries and is popular in Australia. It allows businesses to share coupons with their customers with special offers and discounts.
Yelp is one of the biggest customer review sites in the world. Once listed it allows you to send private messages to Yelp users letting them know about deals, products, and other offers. 46% of users earn over $100,000 per year. That’s a stat we like!
Yellow Pages is an oldie but a goodie. The original listing service is alive and well online. The strong brand recognition will align well with your brand and help customers find you.
Foursquare is unique. Not only is this a business directory but it is also a social networking platform. If a customer visits you in person they can check-in via GPS and automatically review on the platform. It has over 60 million registered users worldwide and is somewhere your business wants to be.
There you have it. Our top 10 list of free online resources for small business. Now hurry up, you have places to be. Online.
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